Odoo for liquor stores, wineries, wine traders and beverage trade
Odoo for liquor stores, wineries, wine traders and beverage trade
Connect store, webshop, inventory, purchasing, B2B sales, CRM, marketing, and administration in one clear business environment.
Newconomie helps liquor stores, wine traders, wineries, beverage importers, wholesalers, distributors, and beverage brands to organize their commercial operations smarter with Odoo. No collection of separate programs for cash register, inventory, webshop, customer management, and administration. One central environment where products, customers, sales channels, and business processes connect.
More control over your beverage business
Discuss your current systems, sales channels, and growth objectives with a specialist from Newconomie.
Connect store, webshop, inventory, purchasing, B2B sales, CRM, marketing and administration in one clear business environment.
Newconomie helps liquor stores, wine merchants, wineries, beverage importers, wholesalers, distributors, and beverage brands organize their commercial operations smarter with Odoo.
No more a collection of separate programs for POS, inventory, webshop, customer management, and administration. One central environment where products, customers, sales channels, and business processes seamlessly connect.
More control over your beverage business
Discuss your current systems, sales channels, and growth objectives with a specialist from Newconomie.
The beverage sector has specific challenges. A general retail or wholesale solution does not automatically
align with daily practice.
A liquor store, for example, works with a wide assortment, different bottle sizes, barcodes, point of sale
sales, gift packaging, deposit, store inventory, and online orders. A wine merchant or winery
also deals with producers, regions, grape varieties, vintages, tastings, hospitality, and business
price lists.
Importers, wholesalers, and distributors need well-organized purchasing, warehouses,
deliveries, customer appointments, pricing structures, transport, inventory planning, and commercial follow-up.
Newconomie translates this practice into an Odoo environment that fits the structure, scale, and
sales channels of your business.
Digitalization for the commercial beverage sector
The beverage sector has specific challenges. As a result, a general retail or wholesale solution does not automatically align with daily practice.
For example, a liquor store works with a wide assortment, different bottle sizes, barcodes, POS sales, gift packaging, deposits, store inventory, and online orders. A wine merchant or winery also has to deal with producers, regions, grape varieties, vintages, tastings, hospitality, and B2B pricelists.
Importers, wholesalers, and distributors need well-organized purchasing, warehouses,
deliveries, customer appointments, pricing structures, transport, inventory planning, and commercial follow-up.
Newconomie translates this practice into an Odoo environment that fits the structure, scale, and
sales channels of your business.
Digitalization for the commercial beverage sector
Liquor stores, wineries, wine merchants, and drink trade
Liquor stores, wineries, wine merchants, and drink trade
For which companies is this sector solution suitable?
For which companies is this sector solution suitable?
Liquor stores and specialty beverage shops
For independent stores and chains that want to combine physical store sales with webshop, inventory management, customer marketing, and business sales.
Wine shops and wine merchants
For companies that sell wine to consumers, horeca, businesses, resellers, and business relationships.
Wineries and wine brands
For wineries that want to better organize direct sales, export, distributors, relationships, webshops, and commercial activities.
Wine and beverage importers
For importers who want to maintain control over suppliers, purchase orders, deliveries, inventory, customers, price lists, and margins.
Wholesalers and distributors
For companies that supply to liquor stores, horeca, restaurants, hotels, shops, and other business customers
Beverage brands and brand owners
For brands that want to manage sales, marketing, webshops, distributors, and international growth from one environment.
Companies with multiple locations
For businesses that operate separately per store or warehouse, but need central insight into inventory, revenue, and results.
B2B and B2C companies
For organizations that combine consumer sales, horeca, resellers, and business customers within one business structure.
Wine shops and wine merchants
For businesses that sell wine to consumers, hospitality, companies, resellers, and corporate clients.
Wineries and wine brands
For wineries that want to better organize direct sales, exports, distributors, relations, webshops, and commercial activities.
Wine and beverage importers
For importers who want to maintain control over suppliers, purchase orders, deliveries, inventory, customers, price lists, and margins.
Wholesalers and distributors
For companies that supply to liquor stores, horeca, restaurants, hotels, shops, and other business customers
Beverage brands and brand owners
For brands that want to manage sales, marketing, webshops, distributors, and international growth from one environment
Companies with multiple locations
For companies that work separately per store or warehouse, but need central insight into inventory, revenue, and results.
B2B and B2C companies
For organizations that combine consumer sales, hospitality, resellers, and business customers within one business structure.
Liquor stores and specialty beverage shops
For independent stores and chains that want to combine physical store sales with webshop, inventory management, customer marketing, and business sales.
Wine shops and wine merchants
For businesses that sell wine to consumers, hospitality, companies, resellers, and corporate clients.
Wineries and wine brands
For wineries that want to better organize direct sales, exports, distributors, relations, webshops, and commercial activities.
Wine and beverage importers
For importers who want to maintain control over suppliers, purchase orders, deliveries, inventory, customers, price lists, and margins.
Wholesalers and distributors
For companies that supply to liquor stores, horeca, restaurants, hotels, shops, and other business customers
Beverage brands and brand owners
For brands that want to manage sales, marketing, webshops, distributors, and international growth from one environment
Companies with multiple locations
For companies that work separately per store or warehouse, but need central insight into inventory, revenue, and results.
B2B and B2C companies
For organizations that combine consumer sales, hospitality, resellers, and business customers within one business structure.
Liquor stores and specialty beverage shops
For independent stores and chains that want to combine physical store sales with webshop, inventory management, customer marketing, and business sales.
Wine shops and wine merchants
For businesses that sell wine to consumers, hospitality, companies, resellers, and corporate clients.
Wineries and wine brands
For wineries that want to better organize direct sales, exports, distributors, relations, webshops, and commercial activities.
Wine and beverage importers
For importers who want to maintain control over suppliers, purchase orders, deliveries, inventory, customers, price lists, and margins.
Wholesalers and distributors
For companies that supply to liquor stores, horeca, restaurants, hotels, shops, and other business customers
Beverage brands and brand owners
For brands that want to manage sales, marketing, webshops, distributors, and international growth from one environment
Companies with multiple locations
For companies that work separately per store or warehouse, but need central insight into inventory, revenue, and results.
Recognizable within your company?
Many companies in the beverage sector grow step by step. This often results in a collection of
systems, spreadsheets, and manual processes.
The webshop is separate from the cash register system. Inventory is maintained in multiple places. Business
pricing agreements are in Excel. Customer data is spread across mailboxes, phones, and separate
address files.
● Store inventory and webshop inventory do not align well.
● Employees enter the same data multiple times.
● Product information is incomplete, duplicated, or outdated.
● Business pricing agreements are difficult to manage.
● Different stores and warehouses do not provide a central overview.
● Purchasing decisions are made without reliable inventory information.
● Quotes and sales opportunities are not systematically followed up.
● Customers receive little relevant and targeted communication.
● Marketing is neglected due to lack of time.
● Reports must be compiled manually.
● There is insufficient insight into revenue, inventory, margins, and customer development.
● The company relies on a few employees who know how all the separate systems work.
With Odoo, Newconomie brings these processes together in one logical business structure.
Recognizable within your company?
Many companies in the beverage sector grow step by step. This often results in a collection of systems, spreadsheets, and manual methods. The webshop is separate from the cash register system. Inventory is maintained in multiple places. Business pricing agreements are in Excel. Customer data is spread across mailboxes, phones, and separate address files.
● Store stock and webshop stock do not align properly.
● Employees enter the same data multiple times.
● Product information is incomplete, duplicated, or outdated.
● Corporate price agreements are difficult to manage.
● Different stores and warehouses do not provide a central overview.
● Purchasing decisions are made without reliable stock information.
● Quotations and sales opportunities are not structurally followed up.
● Customers receive little relevant and targeted communication.
● Marketing is neglected due to a lack of time.
● Reports have to be compiled manually.
● There is insufficient insight into turnover, stock, margins, and customer development.
● The company depends on a few employees who know how all the separate systems work.
With Odoo, Newconomie brings these processes together into one logical business structure.
One central product administration
Reliable digitization starts with good product data. In the beverage sector, it is about much
more than just a product name and sales price.
Product information must be usable for the cash register, webshop, inventory, purchasing, sales, reporting, and
online findability.
● Brand and producer;
● Country, region, and area;
● Type of beverage and product category;
● Grape variety and vintage;
● Alcohol percentage and bottle content;
● Packaging unit and box content;
● Barcode and internal reference;
● Supplier and supplier article number;
● Purchase price, sales price, and business price list;
● Flavor profile, serving advice, and product characteristics;
● Stock location and availability;
● Lot number or batch registration where necessary;
● Webshop description, images, and SEO data;
● Tax, packaging, and deposit settings where applicable.
Newconomie can check, clean up, structure, and import existing product files. As a result, the cash register, webshop, inventory, purchasing, and administration use the same basic data.
One central product administration
Reliable digitization starts with good product data. In the beverage sector, it involves much
more than just a product name and sales price.
Product information must be usable for the cash register, webshop, inventory, purchasing, sales, reporting, and
online findability.
● Brand and producer;
● Country, region, and area;
● Type of drink and product category;
● Grape variety and vintage;
● Alcohol percentage and bottle content;
● Packaging unit and box content;
● Barcode and internal reference;
● Supplier and supplier article number;
● Purchase price, sales price, and business price list;
● Flavor profile, serving advice, and product characteristics;
● Stock location and availability;
● Lot number or batch registration where necessary;
● Webshop description, images, and SEO data;
● Tax, packaging, and deposit settings where applicable.
Newconomie can check, clean up, structure, and import existing product files. As a result, the cash register, webshop, inventory, purchasing, and administration use the same basic data.
● Quick product selection and cash register categories;
● Scanning with barcodes;
● Cash and digital payment methods;
● Discounts, gift cards, and loyalty;
● Customer registration and invoices;
● Returns and corrections;
● Multiple checkout points and stores;
● Revenue reporting by location;
● Automatic processing in the correct inventory location.
An item sold in the store is directly processed into the inventory of that store. With multiple locations, each site can operate with its own checkout and inventory, while management retains central oversight. Read more about an Odoo implementation with Newconomie and how we set up daily processes step by step.
Odoo checkout for liquor stores and wine shops
The checkout is an important part of daily retail practice. With a well-configured Odoo checkout,
sales are directly linked to products, inventory, customers, and reports.
● Fast product selection and checkout categories;
● Scanning with barcodes;
● Cash and digital payment methods;
● Discounts, gift cards, and loyalty;
● Customer registration and invoices;
● Returns and corrections;
● Multiple checkout points and stores;
● Revenue reporting by location;
● Automatic processing in the correct inventory location.
An item sold in the store is immediately processed into the inventory of that store. With multiple locations, each site can operate with its own cash register and inventory, while management retains central oversight. Read more about an Odoo implementation with Newconomie and how we set up daily processes step by step.
Odoo POS for liquor stores and wine shops
The POS is an important part of daily retail operations. With a properly configured Odoo POS, sales are directly linked to products, stock, customers, and reports.
Inventory management for wine and beverages
Inventory is often one of the largest investments in the beverage sector. The assortment can consist of
fast-selling items, seasonal products, exclusive bottles, different vintages, and products that
remain in stock for longer periods.
Without good inventory management, money is unnecessarily tied up or important products are not available when
customers want to order them.
● Multiple warehouses and stores
● Separate inventory locations
● Store stock and trade stock
● Consignment stock and stock per owner
● Receipts, internal transfers, and deliveries
● Inventory adjustments and periodic counts
● Barcode processes
● Minimum stock levels and automatic replenishment rules
● Lot and batch registration
● Traceability
● Reporting per product, warehouse, and location
For a wine merchant, for example, a distinction can be made between vintages, batches, or locations. For importers, expected deliveries, available batches, and reserved quantities can be tracked separately.
The result is a more reliable inventory overview, less manual counting, and better substantiation of purchasing decisions.
Inventory management for wine and beverages
Inventory is often one of the largest investments in the beverage sector. The assortment can consist of
fast-selling items, seasonal products, exclusive bottles, different vintages, and products that
remain in stock for longer periods.
Without good inventory management, money is unnecessarily tied up or important products are not available when
customers want to order them.
● Multiple warehouses and stores
● Separate inventory locations
● Store inventory and trade inventory
● Consignment inventory and inventory per owner
● Receipts, internal transfers, and deliveries
● Inventory corrections and periodic counts
● Barcode processes
● Minimum stock and automatic replenishment rules
● Lot and batch registration
● Traceability
● Reporting by product, warehouse, and location
For a wine trade, for example, distinctions can be made between vintages, batches, or locations. For
importers, expected deliveries, available batches, and reserved quantities can be tracked separately.
The result is a more reliable inventory picture, less manual counting, and better justification of
purchase decisions.
Purchasing and supplier management
A wine trade, importer, or wholesaler often works with many suppliers, different delivery times,
packaging units, and fluctuating purchase prices.
● Suppliers per product
● Supplier item numbers
● Purchase prices and price history
● Minimum order quantities
● Box and packaging units
● Expected delivery times
● Quote requests and purchase orders
● Receipt control
● Outstanding and expected deliveries
● Automatic replenishment proposals
● Supplier history and reporting
Purchasing, receiving, and inventory thus become part of the same workflow. You can see better what needs to be
ordered, when it is expected, and which inventory will be available afterwards.
Purchasing and supplier management
A wine trade, importer, or wholesaler often works with many suppliers, different delivery times,
packaging units, and fluctuating purchase prices.
● Suppliers per product
● Supplier item numbers
● Purchase prices and price history
● Minimum order quantities
● Box and packaging units
● Expected delivery times
● Quote requests and purchase orders
● Receipt control
● Outstanding and expected deliveries
● Automatic replenishment proposals
● Supplier history and reporting
Purchasing, receiving, and inventory become part of the same workflow. You can better see what needs to be
ordered, when it is expected, and which inventory will be available afterwards.
B2B sales to hospitality, retail, and corporate clients
Many wine and beverage companies sell to both consumers and business customers. Business customers
often have their own prices, discounts, payment terms, and assortments.
A hospitality customer may receive different prices than a consumer. A reseller may have their own
assortment and terms.
A distributor can work with different price lists per country, region, or
customer type.
This makes commercial agreements less dependent on manually maintained Excel files and
the knowledge of individual employees.
● CRM and sales opportunities
● Business customer groups
● Customer-dependent price lists
● Tiered prices and discounts
● Quotes and sales orders
● Digital approval
● Customer portal
● Deliveries and invoicing
● Payment on account
● Repeat orders
● Activities and follow-up
● Revenue reporting by customer segment and employee
B2B sales to hospitality, retail, and corporate clients
Many wine and beverage companies sell to both consumers and business customers. Business customers
often have their own prices, discounts, payment terms, and assortments.
A hospitality customer may receive different prices than a consumer. A reseller can have its own
assortment and terms.
A distributor can work with different price lists per country, region, or
customer type.
This makes commercial agreements less dependent on manually maintained Excel files and
the knowledge of individual employees.
● CRM and sales opportunities
● Corporate customer groups
● Customer-specific pricelists
● Tiered pricing and discounts
● Quotations and sales orders
● Digital approval
● Customer portal
● Deliveries and invoicing
● Payment on account
● Repeat orders
● Activities and follow-up
● Revenue reporting per customer segment and employee
B2B webshop and online ordering portal
Business customers increasingly want to be able to order themselves. A B2B webshop or customer portal simplifies
the daily ordering process without eliminating personal relationship management.
● View own assortment and customer-dependent prices
● Consult previous orders
● Quickly reorder products
● View and confirm quotes
● Download invoices
● Manage delivery addresses
● Track open orders
● Stay in contact with the account manager
An ordering portal primarily prevents standard orders from having to be taken over by phone or email each time. This allows the sales team to have more time for advice, relationship management, and acquisition.
B2B webshop and online ordering portal
Business customers increasingly want to be able to order themselves. A B2B webshop or customer portal simplifies
the daily ordering process without eliminating personal relationship management.
● View own assortment and customer-dependent prices
● Consult previous orders
● Quickly reorder products
● View and confirm quotes
● Download invoices
● Manage delivery addresses
● Track open orders
● Stay in contact with the account manager
A ordering portal mainly prevents standard orders from having to be taken over by phone or email every time. This gives the sales team more time for advice, relationship management, and acquisition.
● Design and development of the webshop
● Logical product categories and filters
● Professional product pages
● Mobile display
● Online payments
● In-store pickup
● Local delivery and nationwide shipping
● Gift cards and discount promotions
● Current stock display
● Customer accounts
● Order processing, confirmations, and invoicing
● Search engine optimization
An online order immediately becomes part of the sales, inventory, and delivery workflow. This means that a webshop order does not need to be entered again in a separate system.
See how Newconomie develops websites and webshops in Odoo and connects them to the rest of the
business environment
Consumer Webshop
A webshop is for a liquor store, wine trade, or winery more than just a digital product catalog. The webshop must contribute to sales and align with the physical inventory and business administration.
● Design and development of the webshop
● Logical product categories and filters
● Professional product pages
● Mobile responsive design
● Online payments
● In-store pickup
● Local delivery and nationwide shipping
● Gift cards and promotional discounts
● Real-time stock display
● Customer accounts
● Order processing, confirmations, and invoicing
● Search engine optimization
An online order immediately becomes part of the sales, inventory, and delivery workflow. As a result, a webshop order does not need to be re-entered into a separate system. See how Newconomie develops websites and webshops in Odoo and links them to the rest of the business environment
Consumer Webshop
A webshop is for a liquor store, wine trade, or winery more than a digital product catalog. The webshop must contribute to sales and connect to the physical inventory and business administration.
Multiple websites and sales channels
Some beverage companies work with different concepts, brands, countries, or target groups. For example, a wine importer may have a business website for hospitality and resellers, alongside a consumer webshop. A liquor store may operate a separate delicatessen concept in addition to the liquor specialty store. A winery can serve different brands, countries, or languages.
● Own domain and design
● Own assortment and prices
● Own language and target group
● Own payment methods
● Own delivery terms
● Own marketing content
● Central product, customer, and order administration where applicable
The customer sees clear, separate concepts. Behind the scenes, products, customers, inventory, sales, and administration can be organized efficiently.
Multiple websites and sales channels
Some beverage companies work with different concepts, brands, countries, or target groups. For example, a wine importer may have a business website for hospitality and resellers, alongside a consumer webshop. A liquor store may operate a separate delicatessen concept in addition to the liquor specialty store. A winery can serve different brands, countries, or languages.
● Own domain and design
● Own assortment and prices
● Own language and target group
● Own payment methods
● Own delivery terms
● Own marketing content
● Central product, customer, and order administration where applicable
The customer sees clear, separate concepts. Behind the scenes, products, customers, inventory, sales, and administration can be organized efficiently.
CRM and Structured Customer Follow-Up
In the beverage sector, much of the sales revolve around relationships. An importer maintains contacts with suppliers,
horeca, liquor stores, and distributors. A wine merchant has private customers, business relationships, participants in
wine tastings, and returning gift customers.
When customer information is spread across mailboxes, phones, and loose documents, commercial
opportunities can easily be missed.
● Leads and potential customers
● Contact moments and notes
● Quotes and open opportunities
● Planned follow-up actions
● Account managers
● Expected revenue
● Lost opportunities and reasons
● Complete customer history
The customer sees clear, separate concepts. Behind the scenes, products, customers, inventory,
sales, and administration can be organized efficiently.
CRM and Structured Customer Follow-Up
In the beverage sector, much of the sales revolve around relationships. An importer maintains contacts with suppliers, horeca, liquor stores, and distributors. A wine merchant has private customers, business relationships, participants in wine tastings, and returning gift customers. When customer information is spread across mailboxes, phones, and loose documents, commercial opportunities can easily be missed.
● Leads and potential customers
● Contact moments and notes
● Quotes and open opportunities
● Planned follow-up actions
● Account managers
● Expected revenue
● Lost opportunities and reasons
● Complete customer history
The customer sees clear, separate concepts. Behind the scenes, products, customers, inventory,
sales, and administration can be organized efficiently.
A customer who has previously purchased whisky may receive different communication than a wine lover or
a business relationship. A hospitality customer can be approached with a new business assortment. A company that
ordered Christmas gifts last year can be followed up in a timely manner.
Read more about the Newconomie Marketing Suite, where campaigns, automation, and customer data
come together.
For structural organic growth, Newconomie can also take care of the SEO and online visibility of your website,
webshop, and local branches.
Marketing, Email and Online Visibility
A good business environment alone does not automatically lead to new customers. Products, brands, and services must also be found and brought to attention.
● SEO strategy and local findability
● Product texts and category pages
● Blogs and knowledge articles
● Newsletters and email campaigns
● Marketing automation
● Social media content
● Advertising campaigns
● Landing pages
● Tasting and event campaigns
● Relationship gift campaigns
● Reactivation of existing customers
● Reporting and optimization
A customer who previously bought whiskey can receive different communication than a wine lover or business contact. A hospitality customer can be approached with a new commercial assortment. A company that ordered Christmas gifts last year can be followed up with in a timely manner.
Read more about the Newconomie Marketing Suite, where campaigns, automation, and customer data come together.
For structural organic growth, Newconomie can also take care of the SEO and online visibility of your website, webshop, and local branches.
Marketing, Email and Online Visibility
A good business environment alone does not automatically attract new customers. Products, brands, and services must also be discovered and brought to people's attention.
● SEO strategy and local visibility
● Product texts and category pages
● Blogs and knowledge articles
● Newsletters and email campaigns
● Marketing automation
● Social media content
● Advertising campaigns
● Landing pages
● Tasting and event campaigns
● Relationship gift campaigns
● Reactivation of existing customers
● Reporting and optimization
Corporate Gifts, Gift Packages and
Seasonal Sales
Relationship gifts and gift packages are an important revenue channel for many liquor stores and wine merchants.
This sales requires good preparation and central follow-up.
Previous customers can be approached again in a timely manner and outstanding quotes remain visible in the CRM. This allows relationship gifts to be sold in a structured commercial process instead of an annual improvisation project.
● Requests and quotes
● Various package options
● Personalization
● Business price lists
● Stock reservation
● Address files
● Delivery dates and shipping
● Invoicing
● Follow-up in the next season or year
Promotional gifts, gift packages and seasonal sales
Relationship gifts and gift packages are an important revenue channel for many liquor stores and wine merchants.
This sales requires good preparation and central follow-up.
Previous customers can be approached again in a timely manner and open quotes remain visible in the CRM. This allows promotional gifts to be sold in a structured commercial process instead of an annual improvisation project.
● Requests and quotes
● Multiple package options
● Personalization
● B2B price lists
● Stock reservation
● Address databases
● Delivery dates and shipping
● Invoicing
● Follow-up in the next season or year
Insights into Revenue, Inventory and Business Performance
Entrepreneurs need answers, not more loose data. Which products
sell well? Which items are in stock too long? Which customers are growing? Which quotes are still
open? Which location performs the best?
● Revenue per customer, product group, and employee
● Inventory per warehouse and inventory value
● Slow-moving inventory
● Purchases per supplier
● Margin and price development
● Open quotes and expected revenue
● Business versus private sales
● Results of marketing campaigns
The exact reports are tailored to the information that is truly relevant for your business.
Insights into Revenue, Inventory and Business Performance
Business owners need answers, not more scattered data. Which products sell well? Which items remain in stock for too long? Which customers are growing? Which quotations are still open? Which location performs best?
● Revenue by customer, product group and employee
● Inventory by warehouse and inventory value
● Slow-moving inventory
● Purchases by supplier
● Margin and price development
● Open quotations and expected revenue
● B2B versus consumer sales
● Marketing campaign results
The exact reports are tailored to the information that is genuinely relevant to your business.
The exact reports are tailored to the information that is truly relevant for your business
● Multiple businesses within one environment
● Separate administrations
● Different sales teams
● Multiple websites and webshops
● Warehouses and inventory locations by country or company
● Multiple languages and currencies
● Intercompany transactions
● Central management information
The setup will be coordinated with the accountant and other advisors where necessary. Newconomie provides the technical and process setup, but does not replace legal, tax, or excise advice.
Multi-company, countries, languages, and currencies
Beverage companies regularly operate internationally. A winery can sell in multiple countries.
An importer can have different companies. A distributor can work with multiple currencies, languages, warehouses, and tax structures.
● Multiple companies within one environment
● Separate administrations
● Different sales teams
● Multiple websites and webshops
● Warehouses and inventory locations per country or company
● Multiple languages and currencies
● Intercompany transactions
● Central management information
The setup is coordinated with the accountant and other advisors where necessary. Newconomie provides the technical and process-oriented setup, but does not replace legal, tax, or excise advice.
Multi-company, countries, languages, and currencies
Beverage companies regularly operate internationally. A winery can sell in multiple countries.
An importer can have different companies. A distributor can work with multiple currencies, languages, warehouses, and tax structures.
● Functional management of Odoo
● Product imports and product data
● Webshop management
● New pages and landing pages
● SEO and blogs
● Email marketing and campaigns
● Social media
● Reports
● Support for employees
● Further optimization and new workflows
This gives you one partner for business software, website, marketing, and further digital growth. Explore the possibilities for complete digital relief by Newconomie.
Complete digital relief
Not every entrepreneur wants to build websites, create newsletters, write product texts, execute imports or further develop Odoo.
● Functional management of Odoo
● Product imports and product data
● Webshop management
● New pages and landing pages
● SEO and blogs
● Email marketing and campaigns
● Social media
● Reports
● Employee support
● Further optimization and new workflows
This gives you a single partner for business software, website, marketing, and further digital growth. Discover the possibilities for full digital peace of mind by Newconomie.
Complete digital relief
Not every entrepreneur wants to build websites, create newsletters, write product texts, execute imports or further develop Odoo.
Practical experience in the beverage sector
Newconomie combines technical Odoo knowledge with practical experience in liquor stores, wine trade, webshops, inventory, B2B sales, and marketing. The projects below show how that combination is applied in practice.
Practical experience in the beverage sector
Newconomie combines technical Odoo knowledge with practical experience in liquor stores, wine trade, webshops, inventory, B2B sales, and marketing. The projects below show how that combination is applied in practice.
Groots Dranken and De Drie Dennen
Groots Dranken in Drunen and De Drie Dennen in Baarle-Nassau are two liquor stores with a wide assortment
and a strong local position.
Newconomie brings the two stores, cash systems, inventory, webshop, rental activities, and marketing
together in one central Odoo environment. The goal is more overview, less manual work, and better control
over the entire business operations.
View the case of Groots Dranken and De Drie Dennen
The Bottle
La Bouteille is a liquor store and wine trade in Hellevoetsluis. Newconomie supports La Bouteille with Odoo,
webshop development, online visibility, product content, newsletters, blogs, social media, and ongoing
webshop management.
This combines the strength of the physical store with a broader digital and regional
sales strategy. The collaboration shows that digitization is not just about software. Technology,
content, marketing, and daily execution must come together.
View the case of La Bouteille.
Groots Dranken and De Drie Dennen
Groots Dranken in Drunen and De Drie Dennen in Baarle-Nassau are two liquor stores with a wide assortment
and a strong local position.
Newconomie brings the two stores, cash systems, inventory, webshop, rental activities, and marketing
together in one central Odoo environment. The goal is more overview, less manual work, and better control
over the entire business operations.
View the case of Groots Dranken and De Drie Dennen
The Bottle
La Bouteille is a liquor store and wine trade in Hellevoetsluis. Newconomie supports La Bouteille with Odoo,
webshop development, online visibility, product content, newsletters, blogs, social media, and ongoing
webshop management.
This combines the strength of the physical store with a broader digital and regional
sales strategy. The collaboration shows that digitization is not just about software. Technology,
content, marketing, and daily execution must come together.
View the case of La Bouteille.
Why Newconomie for your beverage business?
Experience with daily practice
We understand that a liquor store operates differently than a standard store and that an importer has different requirements than a regular wholesaler.
Odoo, website, and marketing under one roof
Newconomie combines business software, website development, SEO, marketing, and ongoing management
No standard setup
We look at your sales channels, products, customers, locations, employees, and growth objectives.
Feasible step-by-step
Not everything needs to be done at once. We first build a reliable foundation and then expand strategically.
Practical guidance
We assist with analysis, setup, import, testing, training, go-live, and further optimization.
Active in the Netherlands and Spain
Newconomie guides companies in the Netherlands and Spain and businesses that are active internationally.
Why Newconomie for your beverage business?
Experience with daily practice
We understand that a liquor store operates differently than a standard store and that an importer has different requirements than a regular wholesaler.
Odoo, website, and marketing under one roof
Newconomie combines business software, website development, SEO, marketing, and ongoing management
No standard setup
We look at your sales channels, products, customers, locations, employees, and growth objectives.
Feasible step-by-step
Not everything needs to be done at once. We first build a reliable foundation and then expand strategically.
Practical guidance
We assist with analysis, setup, import, testing, training, go-live, and further optimization.
Active in the Netherlands and Spain
Newconomie guides companies in the Netherlands and Spain and businesses that are active internationally.
How an Odoo implementation works
1
Analysis of the current working method
We map out how sales, purchasing, inventory, webshop, customers, and administration are currently managed.
2
Design of the new structure
We determine which processes will be set up in Odoo and which data needs to be cleaned or imported.
3
Setup and testing
Newconomie configures the environment, imports the agreed data, and tests the key workflows with your team.
4
Training and go-live
Employees receive explanations about their daily tasks. After that, the new environment is checked and put into use..
5
Support and further development
After the go-live, new components can be added and existing processes can be further improved.
How an Odoo implementation works
1
Analysis of the current working method
We map out how sales, purchasing, inventory, webshop, customers, and administration are currently managed.
2
Design of the new structure
We determine which processes will be set up in Odoo and which data needs to be cleaned or imported.
3
Setup and testing
Newconomie configures the environment, imports the agreed data, and tests the main workflows with your team.
4
Training and go-live
Employees receive explanations about their daily tasks. After that, the new environment is checked and put into use.
5
Support and further development
After going live, new components can be added and existing processes can be further improved.
Also check our approach for more information about Newconomie's approach.
Also check our approach for more information about Newconomie's approach.
Odoo for your liquor store, winery or beverage trade
Does your company work with separate systems, Excel files, manual administration, or insufficient insight into
inventory and sales? Newconomie helps bring your commercial processes together in one clear
Odoo environment.
First, we discuss your current situation, the main bottlenecks, and the desired development. After that,
you will receive a proposal with a clear scope, timeline, and investment.
Discuss your beverage business with Newconomie Schedule a digital introduction and discover which setup fits your store, wine trade, winery, import organization, or distribution company.
Odoo for your liquor store, winery or beverage trade
Does your company work with separate systems, Excel files, manual administration, or insufficient insight into
inventory and sales? Newconomie helps bring your commercial processes together in one clear
Odoo environment.
First, we discuss your current situation, the main bottlenecks, and the desired development. After that,
you will receive a proposal with a clear scope, timeline, and investment.
Discuss your beverage business with Newconomie
Schedule a digital introduction and discover which setup fits your shop, wine trade, winery, import organization, or distribution company.
FAQ
Yes. Odoo can combine point of sale, inventory, webshop, customers, purchasing, sales, marketing, and administration. The environment must be well set up for the assortment, inventory locations, and the daily operations of the liquor store.
Yes. Odoo can be configured for product information, vintages, inventory, different customer groups, quotes, price lists, B2B sales, webshop, CRM, and distribution. The exact setup depends on the activities and sales channels of the company.
Yes. Each store or warehouse location can be set up separately. Management can maintain central insight into inventory, sales, and internal movements.
Yes. Store sales and webshop orders can be processed within the same inventory administration. For this, warehouses, locations, and delivery routes must be set up correctly.
Yes. With price lists, different prices, discounts, and tiers can be set up for consumers, horeca, liquor stores, distributors, or individual business customers.
Yes. A B2B webshop or customer portal can show customer-dependent prices, previous orders, quotes, invoices, and repeat orders.
Yes. Depending on the desired inventory and sales management, vintages can be set up as separate products, variants, or batches.
Yes. Products can be tracked with lot or batch numbers, so it remains visible when a batch was received, where it is stored, and to which customer it was delivered.
Yes. Newconomie can assist with checking, cleaning, and importing products, customers, suppliers, prices, and inventory. The quality of the source files determines how much preparation is needed.
Yes. In addition to Odoo implementation, Newconomie also offers website development, SEO, email marketing, content, campaigns, social media, and ongoing webshop management.
No. An implementation can be carried out in phases. Many companies start with products, sales, inventory, and administration, and then add webshop, CRM, B2B, or marketing.
No. Newconomie operates from the Netherlands and Spain and can also support businesses that are active internationally.
FAQ
Yes. Odoo can combine point of sale, inventory, webshop, customers, purchasing, sales, marketing, and administration . The environment must be properly set up for the assortment, inventory locations, and the daily operations of the liquor store.
Yes. Odoo can be configured for product information, vintages, inventory, different customer groups, quotes, price lists, B2B sales, webshop, CRM, and distribution. The exact setup depends on the activities and sales channels of the company.
Yes. Each store or warehouse location can be set up separately. Management can centrally monitor inventory, sales, and internal movements.
Yes. Store sales and webshop orders can be processed within the same inventory management. For this, warehouses, locations, and delivery routes must be correctly set up.
Yes. With price lists, different prices, discounts, and tiers can be set up for consumers, horeca, liquor stores, distributors, or individual business customers.
Yes. A B2B webshop or customer portal can show customer-dependent prices, previous orders, quotes, invoices, and repeat orders.
Yes. Depending on the desired inventory and sales management, vintages can be set up as separate products, variants, or batches.
Yes. Products can be tracked with lot or batch numbers, so it remains visible when a batch is received, where it is stored, and to which customer it has been delivered.
Yes. Newconomie can assist with checking, cleaning, and importing products, customers, suppliers, prices, and inventory. The quality of the source files determines how much preparation is needed.
Yes. Newconomie offers not only Odoo implementation but also website development, SEO, email marketing, content, campaigns, social media, and ongoing webshop management.
No. An implementation can be carried out in phases. Many companies start with products, sales, inventory, and administration and then add webshop, CRM, B2B, or marketing.
No. Newconomie operates from the Netherlands and Spain and can also assist companies that are active internationally.
In summary
Newconomie helps liquor stores, wine shops, wineries, beverage importers, wholesalers, distributors, and
beverage brands with:
You can feel that.
● Odoo implementation
● POS systems
● Inventory management
● Multiple stores and warehouses
● Purchasing and supplier management
● B2B sales and pricelists
● CRM and customer follow-up
● Webshop development
● B2B customer portals
● Product data and imports
● SEO and online visibility
● Email marketing and marketing automation
● Reporting and administration
● Full digital peace of mind
In summary
Newconomie helps liquor stores, wine shops, wineries, beverage importers, wholesalers, distributors, and
beverage brands with:
You can feel it.
● Odoo implementation
● Point of sale systems
● Inventory management
● Multiple stores and warehouses
● Purchasing and supplier management
● B2B sales and price lists
● CRM and customer follow-up
● Webshop development
● B2B customer portals
● Product data and imports
● SEO and online visibility
● Email marketing and marketing automation
● Reporting and administration
● Complete digital outsourcing
One partner. One central business environment. More overview of your entire commercial operation.
Ready to organize your business better?
Schedule a digital introduction with Newconomie.
Ready to organize your business better?
Schedule a digital introduction with Newconomie.
Schedule a digital introduction
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